The ‘Late-night Patisserie’ Famous for Seasonal Fruit Cakes: Ginza Ohmiya Pastry Shop Ginza Main Store
The cream inside a cream puff does not necessarily have to be soft. The custard cream at the base of this shop’s choux pastry is firm!
“The reason the cream feels firm is that a large amount of butter is kneaded into it. Firm cream is easier to eat, and since butter has a low melting point, it dissolves instantly in the mouth. Our choux pastry is thick and thoroughly baked for about an hour. We developed this custard cream specifically to match such a robust pastry,” explains the Production Manager, Hisada Kotonori.
【We Measured It】 Diameter approx. 8 cm × Height 7.5 cm

The whipped cream placed on top is also stiffly whipped to match the custard. There is no worry of it collapsing during transport, and above all, a tall choux is remarkably ‘photogenic’.
In 1965, the brother of the third-generation owner of the Kanda Ohmiya Yogashiten (神田・近江屋洋菓子店 [Pastry Shop]) opened this independent business. The shop’s skill in creating sweets that brighten up a room and delight guests, stems from its history of catering to the night-time trade.
“We receive an overwhelming number of orders for whole cakes for celebrations from clients at Ginza’s clubs. We keep seasonal fruits and skilled hands ready to meet any request and exceed expectations,” says the shop manager, Ichimura Yasuo. Please take a look at their display window, filled with elaborate cakes that shine like jewels.
The Firmly Finished Cream Holds Its Shape, Making It Ideal for Gifting

【Inside the Choux】 Every choux features custard cream at the base

Ginza Ohmiya Yogashiten (銀座近江屋洋菓子店) Ginza Main Store
Address: Ginza Ohmiya Bldg. 1F, 7-6-7 Ginza, Chuo-ku, Tokyo
Phone: 03-3572-4062
Opening hours: 16:00–22:00
Closed: Saturdays, Sundays, and Public Holidays
Official Website: https://www.ginzaohmiya.jp/
*There is also a Kayabacho branch.
*All listed prices include tax.
*Prices and opening hours are current as of December 2025 and are subject to change. Please check the official website or other sources in advance.
This article is translated from https://intojapanwaraku.com/travel/290982/

