CATEGORY

最新号紹介

12,1月号2025.10.31発売

今こそ知りたい!千利休の『茶』と『美』

閉じる
Travel
2019.08.30

長野県・善光寺、サブスクリプションで地域とつながる「シンカイ」に行ってみた!

この記事を書いた人

Close to Nagano Prefecture Nagano City and Zenko-ji, there is a shop called "Don't miss! Shinkai ", which deals with the original products of Wakasu. What kind of place is the display sold? The Japanese-style editorial department actually visited.

Souvenirs of Nagano Prefecture and Zenko-ji Temple are also introduced! I went to the Japanese style corner of "Shinkai"

Store "shinkai" connected to the area by subscription

"Come on! Shinkai" is a store that opened in June 2018. Clothes, books and various products are lined up in the store. But it's not just a retail store. There is a unique mechanism that can support shops using various places, such as Shinkai, which is labeled as " Shop 2.0 ", event holding and use as a coworking space.

A place where people who want to support the area and the area can connect, without being tied to the conventional relationship of "stores and customers". In sympathy with Shinkai's concept and activities (by the way, Kazuhiro's editor-in-chief, Sebastien Takagi, who came from Nagano), it was decided that he would be able to place products from the winter of 2018, too.

From Nagano Station to Zenko-ji Temple Innomon, Shinkai

So, I'm heading to Shinkai. 17 minutes walk from Chuo-dori from Nagano Station to Zenko-ji Temple, we arrived at Zenko-ji Temple Iniomon. Turn right after passing through the gate.

Turn right through Zenkoji Temple
Follow the street with the pharmacy to the right.

When I walked for 3 minutes to the east on a narrow street with many cars, I could see the white "Shinkai hardware store" in the green tongue!

Souvenirs of Nagano Prefecture and Zenko-ji Temple are also introduced! I went to the Japanese style corner of "Shinkai"

See Shinkai's "Japanese Kite Corner"

Looking at Shinkai from the outside ...

Souvenirs of Nagano Prefecture and Zenko-ji Temple are also introduced! I went to the Japanese style corner of "Shinkai"

The Vermeer Aizu cotton apron is visible across the window. Vivid blue and yellow jump into the eyes.

Souvenirs of Nagano Prefecture and Zenko-ji Temple are also introduced! I went to the Japanese style corner of "Shinkai"
An apron inspired by the colors of Johannes Vermeer, "Woman pouring woman". The project was produced by "IIE Lab." Who works on the Aizu cotton project in Aizu-Sakashitacho, Fukushima Prefecture. It also stands out from the opposite road.

As I approached, the editor-in-chief's hand-written POP was pasted.

Souvenirs of Nagano Prefecture and Zenko-ji Temple are also introduced! I went to the Japanese style corner of "Shinkai"

Arrived after 12 o'clock, just opened. The store manager Nakano Hitomi raises a bright orange warmth.

Souvenirs of Nagano Prefecture and Zenko-ji Temple are also introduced! I went to the Japanese style corner of "Shinkai"

There was a Japanese-style corner on the left side of the store.
The torso in the Fermeer apron and "Choi Tatami" that emits a presence at your feet are marked.
(I feel like Dajale is written on POP, but let's go through!)

Souvenirs of Nagano Prefecture and Zenko-ji Temple are also introduced! I went to the Japanese style corner of "Shinkai"

They also showed me the just-delivered "with a handle, a small tatami mat".
When you bring it in the store, it is a surprisingly big impression.

Souvenirs of Nagano Prefecture and Zenko-ji Temple are also introduced! I went to the Japanese style corner of "Shinkai"

A "fortune cat" was placed on the glass case.

Souvenirs of Nagano Prefecture and Zenko-ji Temple are also introduced! I went to the Japanese style corner of "Shinkai"
The “Fortune Cat” was produced by “Sanuma Doll”, who defends and communicates the traditional techniques of Edo-Komeme Doll. Swarovski crystals glistening in the chest. It is a popular item of sumo wrestlers rushed to contact us immediately after appearing in this magazine.

By the way, one or more sets of overseas customers come to Shinkai. If "POP with English translation is successful", "Fortune Cat" here also has been purchased one point by a foreign customer the other day. When I think that Japanese products have arrived overseas, I have a feeling of excitement.

View this post on Instagram

Fortune cat of "Japanese-style bowl" which started handling from February. The husband and wife who came to play from Nagano to Nagano bought it! Recently many foreign tourists have come to the store. As I (Nakano) can not speak English at all, I can often complain about the appeal of Shinkai and products. I feel that I should be able to communicate satisfactorily ... (I've been registered with Netflix recently, so I'll start with getting used to English with foreign documentaries and dramas first). The couple who came to visit from Colorado bought the goods of "Waraku". Waraku is a magazine that expresses Japanese culture interestingly.

Do it! Post shared by Shinkai (@yatteko_shinkai) –

At Shinkai, we are planning on occasions such as talk shows and sales events. "Please hold an event to talk about product development for Kazuma someday!" Said Nakano. While looking at the corner of Wakasu, while talking about it, I was approaching the time for the Shinkansen. When I visited next time, I left Shinkai, thinking that I would like to stay for an excuse for meeting the event.

When everybody visits Nagano, Zenko-ji Temple, please visit Shinkai by all means and look at the products of Japanese Zen.

A walk around Zenko-ji Temple, what did you buy for souvenirs?

Lastly, we will introduce the souvenirs purchased in this visit.

1. Taiko's Angora knit socks

The souvenirs purchased at Shinkai are here. Socks maker of Nagano city, Nagano prefecture. In fact, I bought a sock made by Tyko at a bakery and daily necessities store "Doyo" in Tomi City, Nagano Prefecture, and I realized that warmth and durability. Look at the socks lined up at the storefront and buy a pin. It's like wearing a hot water bottle, and you can't let it go away once you wear it.

Souvenirs of Nagano Prefecture and Zenko-ji Temple are also introduced! I went to the Japanese style corner of "Shinkai" Together with Shinkai Sticker and Takefree "Gimokoro".

2. 2019 year model snow monkey can of Yahata Shingoro

I bought a souvenir at the familiar Hachiman can, Hachiman-ya Shingoro.

Souvenirs of Nagano Prefecture and Zenko-ji Temple are also introduced! I went to the Japanese style corner of "Shinkai"

Jigokudani Monkey Park which reaches the 55th anniversary of the opening in 2019. It is a product that adds a flower bud to the image of the monkey's favorite "red fruit".

Souvenirs of Nagano Prefecture and Zenko-ji Temple are also introduced! I went to the Japanese style corner of "Shinkai"
The package includes an illustration of a monkey relaxing on a snowy mountain in winter, the route and station name of Nagano Electric Railway, and the "Express Snow Monkey".

3. Handmade sweets brand "Kongen Sweets" of Yahata shop Shingoro

The Japanese-style editorial department purchases ginger sugar and two original chocolates that combine ingredients derived from Shichimi pepper and cacao as a gift for Valentine's Day, which was slightly delayed.

Souvenirs of Nagano Prefecture and Zenko-ji Temple are also introduced! I went to the Japanese style corner of "Shinkai"
From the left, the beige package has a tasteful taste and deep rich "Hemp seed & Nicaragua-derived cacao" Green package has a refreshing feeling "Yamushi & Cuban cacao". "Shoga sugar" which is a unique process of carefully boiling down the characteristic ingredients and ginger of Shichimi Tang mustard

Then there are two kinds of grape seeds for souvenirs to friends. We purchased "Galam ・ Masala seeds" with a very hot "birdeye seed" curry flavor.

Souvenirs of Nagano Prefecture and Zenko-ji Temple are also introduced! I went to the Japanese style corner of "Shinkai"
Folk style cute package design.

Nagano-shi, Nagano introduction spot basic information

[Come! Shinkai]

URL: https://instagram.com/yatteko_shinkai
Opening hours: 12: 00-18: 00 (even if there is an event, it is also open at night)
Regular holiday: Mon-Wed (open if there is an event)
Address: 7-8-5 Miwa, Nagano City, Nagano Prefecture
Access: 3 minutes walk from Zenkoji Temple

【Zenko Temple】

A non-denominational single stand temple located in Motozencho, Nagano City, Nagano Prefecture. Although it is not permitted to directly worship the one of Japan's oldest, "Ikko-Sanson Amida-nuri", there is a bibliography of the first pretend-honson to be replaced once every seven years.

URL: https://www.zenkoji.jp/
Address: 491 Motoyoshicho, Nagano City, Nagano Prefecture
access:
6 minutes walk from Nagano Electric Railway Zenkoji Shiga Station
JR East Nagano Station 20 minutes on foot ※ From JR Nagano Station to Zenko-ji Temple, it is accessible by route bus from Zenko-ji Temple Exit bus rotary "No. 1 Riba (for Zenko-ji Temple area)". Get off at Zenkoji Daimon, and it takes about 15 minutes. A 5-minute walk from the bus stop to the Zenkoji main hall

【Nemoto Yahata Shingoro (Main Store)】

URL: http://www.yawataya.co.jp/
Opening hours: 9:00 to 6:30
Regular holiday: None Address: Damoncho, Nagano City, Nagano Prefecture 83
Access: 1 minute walk from Zenkoji Temple